:root {
  --navy: #07111f;
  --blue: #163488;
  --cyan: #ff7300;
  --yellow: #ff7300;
  --text: #1f2937;
  --muted: #64748b;
  --light: #f8fafc;
  --white: #ffffff;
  --border: #e5e7eb;
  --soft: #eef6ff;
  --shadow: 0 18px 45px rgba(15, 23, 42, .16);
}
* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
body { font-family: Arial, Helvetica, sans-serif; color: var(--text); background: var(--light); line-height: 1.6; }
a { color: inherit; text-decoration: none; }
.container { width: min(1160px, 92%); margin: auto; }

header { position: sticky; top: 0; z-index: 50; background: rgba(255,255,255,.95); border-bottom: 1px solid var(--border); backdrop-filter: blur(10px); }
.nav { display: flex; justify-content: space-between; align-items: center; padding: 18px 0; }
.brand { font-weight: 900; letter-spacing: .4px; color: var(--navy); font-size: 20px; }
.brand span { color: var(--blue); }
nav ul { display: flex; gap: 25px; list-style: none; font-size: 14px; color: var(--muted); align-items: center; }
nav a:hover { color: var(--blue); }
.has-submenu { position: relative; }
.has-submenu > a { padding: 10px 8px; display: inline-flex; align-items: center; }
.submenu {
  display: none; position: absolute; top: 100%; left: 0; min-width: 300px;
  padding: 10px; background: var(--white); border: 1px solid var(--border);
  border-radius: 12px; box-shadow: var(--shadow); z-index: 80;
}
.submenu li { width: 100%; }
.submenu a { display: block; padding: 10px 12px; border-radius: 8px; color: var(--text); }
.submenu a:hover { background: var(--soft); color: var(--blue); }
.has-submenu:hover .submenu { display: block; }

.hero {
  position: relative; min-height: 575px; display: flex; align-items: center; overflow: hidden;
  color: white; background: var(--navy);
}
.hero-slider { position: absolute; inset: 0; z-index: 0; }
.hero-slide { position: absolute; inset: 0; background-size: cover; background-position: center; opacity: 0; animation: heroFade 18s infinite; }
.hero-slide:nth-child(1) { background-image: url('img/hero-1.png'); animation-delay: 0s; }
.hero-slide:nth-child(2) { background-image: url('img/hero-2.png'); animation-delay: 6s; }
.hero-slide:nth-child(3) { background-image: url('img/hero-3.png'); animation-delay: 12s; }
.hero::before {
  content: ""; position: absolute; inset: 0; z-index: 1;
  background: linear-gradient(90deg, rgba(7,17,31,.92) 0%, rgba(7,17,31,.72) 46%, rgba(7,17,31,.32) 100%);
}
@keyframes heroFade {
  0% { opacity: 0; transform: scale(1.03); }
  8% { opacity: 1; }
  33% { opacity: 1; }
  43% { opacity: 0; transform: scale(1.08); }
  100% { opacity: 0; }
}
.hero-content { position: relative; z-index: 2; max-width: 820px; padding: 72px 0; }
.eyebrow { display: inline-block; margin-bottom: 20px; padding: 8px 12px; border: 1px solid rgba(255,255,255,.28); border-radius: 999px; color: #bae6fd; font-size: 13px; font-weight: 800; letter-spacing: 1.5px; text-transform: uppercase; }
h1 { font-size: clamp(40px, 5.5vw, 66px); line-height: 1.02; margin-bottom: 24px; }
.hero p { max-width: 760px; font-size: 20px; color: #dbeafe; margin-bottom: 34px; }
.btn-row { display: flex; gap: 14px; flex-wrap: wrap; }
.btn { display: inline-flex; align-items: center; justify-content: center; min-height: 48px; padding: 13px 24px; border-radius: 10px; font-weight: 800; font-size: 15px; }
.btn-primary { background: #ff7300; color: var(--white); }
.btn-secondary { border: 1px solid rgba(255,255,255,.45); color: white; }

section { padding: 84px 0; }
.section-head { max-width: 790px; margin-bottom: 38px; }
.section-head.center { text-align: center; margin-left: auto; margin-right: auto; }
.tag { color: var(--blue); text-transform: uppercase; letter-spacing: 1.3px; font-weight: 900; font-size: 12px; margin-bottom: 10px; }
h2 { font-size: clamp(30px, 4vw, 44px); line-height: 1.12; color: var(--navy); margin-bottom: 14px; }
h3 { color: var(--navy); }
.section-head p { color: var(--muted); font-size: 17px; }

.intro-grid { display: grid; grid-template-columns: .9fr 1.1fr; gap: 42px; align-items: center; }
.panel, .usecase, .content-card { background: white; border: 1px solid var(--border); border-radius: 22px; padding: 30px; box-shadow: 0 10px 28px rgba(15,23,42,.05); }
.panel h3, .usecase h3, .content-card h3 { margin-bottom: 10px; font-size: 22px; }
.panel p, .usecase p, .content-card p { color: var(--muted); margin-bottom: 16px; }
.pill-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; margin-top: 22px; }
.pill { background: var(--soft); border: 1px solid #cfe8ff; border-radius: 16px; padding: 18px; }
.pill strong { display: block; color: var(--blue); margin-bottom: 4px; }
.pill span { font-size: 14px; color: var(--muted); }

.services { background: white; }
.service-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; }
.service-card { position: relative; min-height: 370px; padding: 28px; border: 1px solid var(--border); border-radius: 22px; background: #fff; box-shadow: 0 10px 28px rgba(15,23,42,.05); overflow: hidden; display: flex; flex-direction: column; }
.service-card::before { content: ""; position: absolute; top: 0; left: 0; right: 0; height: 5px; background: linear-gradient(90deg, var(--blue), var(--cyan)); }
.icon { width: 48px; height: 48px; display: grid; place-items: center; border-radius: 14px; background: var(--soft); color: var(--blue); font-size: 18px; font-weight: 900; margin-bottom: 18px; }
.service-card h3 { font-size: 21px; line-height: 1.2; margin-bottom: 12px; }
.service-card p { color: var(--muted); font-size: 15px; margin-bottom: 16px; }
.service-card ul { color: var(--muted); padding-left: 18px; font-size: 14px; margin-bottom: 20px; }
.read-more { margin-top: auto; color: var(--blue); font-weight: 800; font-size: 14px; }
.read-more:hover { text-decoration: underline; }

.process { background: var(--navy); color: white; }
.process h2, .process-step h3 { color: white; }
.process .section-head p { color: #cbd5e1; }
.process-wrap { display: grid; grid-template-columns: repeat(5, 1fr); gap: 16px; }
.process-step { background: rgba(255,255,255,.07); border: 1px solid rgba(255,255,255,.14); border-radius: 20px; padding: 24px; min-height: 240px; }
.num { width: 44px; height: 44px; display: grid; place-items: center; border-radius: 50%; background: var(--cyan); color: var(--navy); font-weight: 900; margin-bottom: 18px; }
.process-step p { color: #cbd5e1; font-size: 14px; }

.usecase-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; }
.usecase ul, .content-card ul { padding-left: 20px; color: var(--muted); }
.omi-list { list-style: none; padding: 0; display: grid; gap: 16px; }
.omi-list li { padding: 18px; border: 1px solid #cfe8ff; border-radius: 18px; background: #f8fbff; }
.omi-list strong { color: var(--blue); display: block; margin-bottom: 6px; }

/* Beneficios: checks naranja */
.benefits-list { list-style: none; padding: 0; display: grid; gap: 12px; }
.benefits-list li { position: relative; padding-left: 34px; color: var(--muted); font-weight: 700; }
.benefits-list li::before { content: "\2713"; position: absolute; left: 0; top: 50%; transform: translateY(-50%); background: transparent; color: var(--yellow); font-weight: 900; font-size: 18px; }

.steps-list { padding-left: 18px; color: var(--muted); }
.steps-list li { margin-bottom: 14px; }

/* Cuadro etapas estilo vendedor */
.cuadro-etapas-estrategias { padding: 0; border: none; background: transparent; box-shadow: none; }
.cuadro-header h3 { margin: 0 0 8px; font-size: 24px; color: var(--navy); }
.cuadro-header p { margin: 0 0 6px; color: var(--text); }
.cuadro-etapas-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 16px; }
.cuadro-step { background: linear-gradient(180deg, #fff, #f7fbff); border: 1px solid rgba(34,89,183,0.06); border-radius: 14px; padding: 18px; }
.step-num { width: 44px; height: 44px; display: grid; place-items: center; border-radius: 10px; background: var(--yellow); color: #fff; font-weight: 900; font-size: 18px; margin-bottom: 12px; }
.cuadro-step h4 { margin: 0 0 6px; color: var(--blue); font-size: 16px; }
.cuadro-step p { margin: 0; color: var(--muted); }
.cuadro-image-wrapper { margin-top: 16px; display: flex; justify-content: center; }
.cuadro-etapas-image { width: 100%; height: auto; max-width: 100%; border-radius: 22px; box-shadow: 0 18px 45px rgba(15,23,42,.12); }

.contact { background: #1a1d50; color: white; }
.contact-grid { display: grid; grid-template-columns: 1fr 1.08fr; gap: 56px; align-items: start; }
.contact-card { padding-top: 4px; min-height: 310px; display: flex; flex-direction: column; justify-content: flex-start; }
.contact-card h2 { color: white; font-size: clamp(34px, 4vw, 48px); line-height: 1.05; margin-bottom: 20px; }
.contact-card p { color: white; max-width: 520px; font-size: 18px; font-weight: 600; }
.contact-list { display: grid; gap: 12px; color: white; margin-top: 28px; font-size: 18px; }
form { padding-top: 0; }
.form-row { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.field { margin-bottom: 16px; }
label { display: none; }
input, textarea, select { width: 100%; padding: 16px 17px; border: 0; border-radius: 4px; font: inherit; color: var(--text); background: #fff; }
textarea { min-height: 150px; resize: vertical; }
.privacy-check { display: flex; align-items: center; gap: 10px; margin: 8px 0 14px; color: white; font-weight: 800; }
.privacy-check input { width: 18px; height: 18px; accent-color: var(--yellow); }
.privacy-check a { text-decoration: underline; }
.submit { border: 0; cursor: pointer; background: var(--yellow); color: white; margin-left: auto; display: flex; width: 110px; min-height: 46px; border-radius: 4px; font-size: 20px; }
.cookie-banner__actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin-top: 16px;
}
.cookie-banner__reject {
  border: 1px solid rgba(255,255,255,.6);
  background: transparent;
  color: #ffffff;
  padding: 12px 22px;
  border-radius: 10px;
  cursor: pointer;
}
footer { background: #020617; color: #94a3b8; padding: 34px 0; font-size: 14px; }
.footer-grid { display: grid; grid-template-columns: 1fr 1fr 1fr; gap: 18px; align-items: start; }
.footer-links { display: flex; flex-direction: column; gap: 8px; }
.footer-links a:hover { color: white; }
.footer-social { display: flex; align-items: center; gap: 12px; flex-wrap: wrap; margin-top: 4px; }
.social-icon {
  width: 38px; height: 38px; display: grid; place-items: center; border-radius: 14px; background: rgba(255,255,255,.08); transition: transform .2s ease, background .2s ease;
  color: #fff;
}
.social-icon svg { width: 18px; height: 18px; fill: currentColor; shape-rendering: geometricPrecision; }
.social-icon:hover { background: rgba(255,255,255,.18); transform: translateY(-1px); }

.page-hero { background: linear-gradient(135deg, #07111f, #15286b); color: white; padding: 88px 0; }
.page-hero h1 { font-size: clamp(38px, 5vw, 60px); }
.page-hero p { max-width: 820px; color: #dbeafe; font-size: 19px; }
.content-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; }
.content-grid.tight-grid { gap: 14px; }
section.etapas-section { padding: 84px 0 10px; }
section.entregables-section { padding: 0.9em 0 84px; }
.blog-list { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 24px; }
.blog-article { background: white; border: 1px solid var(--border); border-radius: 22px; overflow: hidden; box-shadow: 0 16px 32px rgba(15,23,42,.08); display: flex; flex-direction: column; }
.blog-article img { width: 100%; height: 210px; object-fit: cover; display: block; }
.blog-article .blog-card-content { padding: 24px; display: flex; flex-direction: column; gap: 14px; }
.blog-article small { color: var(--blue); text-transform: uppercase; letter-spacing: 1px; font-weight: 800; font-size: 12px; }
.blog-article h2 { font-size: 22px; line-height: 1.2; margin: 0; }
.blog-article p { color: var(--muted); font-size: 15px; line-height: 1.8; margin: 0; }
.blog-article a { color: inherit; }
.blog-article a:hover { color: var(--blue); }
.article-hero { background: linear-gradient(135deg, #07111f, #15286b); color: white; padding: 84px 0; }
.article-hero .eyebrow { margin-bottom: 18px; }
.article-hero h1 { font-size: clamp(40px, 5vw, 58px); margin-bottom: 18px; }
.article-hero p { max-width: 820px; color: #dbeafe; font-size: 18px; margin-bottom: 14px; }
.article-byline { color: #cbd5e1; margin-bottom: 24px; font-size: 14px; }
.article-content { display: grid; gap: 16px; padding: 32px 0; }
.article-content img { width: 100%; height: auto; border-radius: 20px; }
.article-content h2 { font-size: 28px; margin: 0 0 .85em; }
.article-content p, .article-content li { color: var(--muted); line-height: 1.4; margin-bottom: .53em; }
.article-content ul { padding-left: 22px; margin-bottom: .95em; }
.article-content li { margin-bottom: .55em; }
.article-keywords { margin-top: 18px; font-size: 14px; color: var(--muted); display: flex; align-items: center; gap: 10px; flex-wrap: wrap; }
.article-keywords strong { color: var(--navy); font-weight: 800; margin-right: 6px; }
.article-keywords .kw { display: inline-block; background: #eef6ff; border: 1px solid #cfe8ff; padding: 6px 10px; border-radius: 999px; color: var(--blue); font-weight: 800; font-size: 13px; }
.initiative-summary {
  background: white;
  border: 1px solid var(--border);
  border-radius: 24px;
  padding: 24px;
  box-shadow: 0 12px 32px rgba(15, 23, 42, .07);
  margin-top: 24px;
}
.initiative-summary-header,
.initiative-row {
  display: grid;
  grid-template-columns: minmax(240px, 2.5fr) 1fr 1fr 1.1fr;
  gap: 14px;
  align-items: center;
}
.initiative-summary-header {
  font-size: 14px;
  font-weight: 800;
  color: var(--navy);
  text-transform: uppercase;
  letter-spacing: .8px;
  padding-bottom: 16px;
  border-bottom: 1px solid var(--border);
}
.initiative-row {
  padding: 16px 0;
  border-bottom: 1px solid var(--border);
}
.initiative-row:last-child {
  border-bottom: none;
}
.initiative-row div {
  color: var(--text);
  font-size: 15px;
}
.priority-pill {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  padding: 8px 14px;
  border-radius: 999px;
  font-weight: 800;
  font-size: 13px;
}
.priority-pill.high { background: #daf5e3; color: #165d2c; }
.priority-pill.medium { background: #fef3c7; color: #78350f; }
.priority-pill.evaluate { background: #dbeafe; color: #1d4ed8; }
.priority-pill.risk { background: #fed7d7; color: #991b1b; }
.wide-card { grid-column: 1 / -1; }
.legal-hero { background: var(--navy); color: white; padding: 72px 0; }
.legal-content { background: white; }
.legal-box { max-width: 900px; }
.legal-box h2 { font-size: 28px; margin-top: 28px; }
.legal-box p, .legal-box li { color: var(--muted); }
.legal-box ul { padding-left: 22px; margin-top: 10px; }

.lang-switcher { display: flex; gap: 16px; align-items: center; }
 .lang-switcher .lang-link { display: inline-flex; align-items: center; justify-content: center; cursor: pointer; transition: opacity 0.2s; }
 .lang-switcher .lang-link img { width: 20px; height: auto; display: block; border-radius: 3px; }
 .lang-switcher .lang-link:hover img { opacity: 0.8; }
 .lang-switcher .lang-link .lang-text { margin-left: 8px; color: var(--text); font-size: 13px; font-weight: 800; white-space: nowrap; }
@media (max-width: 1060px) {
  .service-grid, .process-wrap, .content-grid { grid-template-columns: repeat(2, 1fr); }
  .intro-grid, .contact-grid { grid-template-columns: 1fr; }
}
@media (max-width: 720px) {
  nav ul { display: none; }
  .nav { flex-wrap: wrap; justify-content: space-between; }
  .lang-switcher { margin-top: 10px; gap: 8px; }
  .lang-switcher .lang-link img { width: 16px; }
  .hero { min-height: auto; }
  .hero-content { padding: 64px 0; }
  .pill-grid, .service-grid, .process-wrap, .usecase-grid, .form-row, .footer-grid, .content-grid { grid-template-columns: 1fr; }
  .wide-card { grid-column: auto; }
  section { padding: 64px 0; }
}

.logo{
    height: 55px;
    width: auto;
    display: block;
}

.cookie-banner {
  position: fixed;
  left: 0;
  right: 0;
  bottom: 0;
  z-index: 110;
  display: flex;
  flex-wrap: wrap;
  justify-content: space-between;
  align-items: center;
  gap: 16px;
  padding: 18px 24px;
  background: rgba(3, 16, 41, 0.95);
  color: #f8fafc;
  border-top: 1px solid rgba(255,255,255,.08);
  box-shadow: 0 -10px 30px rgba(0,0,0,.25);
}

.cookie-banner__message {
  max-width: 840px;
  font-size: 15px;
  color: #f8fafc;
}

.cookie-banner__message a {
  color: #7dd3fc;
  text-decoration: underline;
}

.cookie-banner__actions {
  display: flex;
  gap: 10px;
  align-items: center;
  flex-wrap: wrap;
}

.cookie-banner__accept {
  border: none;
  padding: 12px 22px;
  min-width: 160px;
  background: #ff7300;
  color: #ffffff;
  border-radius: 10px;
  cursor: pointer;
  font-weight: 800;
}

.cookie-banner__reject {
  border: 1px solid rgba(255,255,255,.32);
  background: transparent;
  color: #ffffff;
  padding: 12px 22px;
  border-radius: 10px;
  cursor: pointer;
  font-weight: 800;
}

.cookie-banner.hidden {
  display: none;
}

@media (max-width: 720px) {
  .cookie-banner {
    flex-direction: column;
    align-items: flex-start;
  }
  .cookie-banner__accept {
    width: 100%;
    justify-content: center;
  }
}